HIGHLAND PARK WINE STROLL 2026
Highland Park Wine Stroll
Sip. Shop. Stroll. Savor.
Presented by the Highland Park Chamber of Commerce
Be a part of one of Highland Park’s most anticipated community events! The Highland Park Wine Stroll draws residents and visitors alike to our vibrant downtown for an evening of wine tastings, shopping, and fun! As a participating business, you’ll have the unique opportunity to showcase your brand and products and/or services, drive foot traffic, and connect with new customers in a fun and festive atmosphere.
- Date: Thursday, June 18, 2026
- Time: 5:00 PM - 7:30 PM CST
- Location: Downtown Highland Park, IL
Why Participate:
- Drive additional sales by staying open later and converting high foot traffic into same-day purchases.
- Attract new customers and introduce your business to 100+ engaged event-goers.
- Increase visibility and brand awareness through inclusion on the official event map, signage, and Chamber marketing promotions.
- Create meaningful engagement with curated wine samples (or a non-alcoholic option provided by the Chamber) that bring guests directly into your space.
- Incentivize purchases and repeat visits with exclusive event-day specials, raffles, or samples.
- Leverage Chamber marketing support through social media and digital promotions to extend your reach beyond event night.
Ideal Participants:
- Retail shops
- Galleries and studios
- Restaurants and cafes
- Spas and salons
- Professional service offices with lobby/event space
Feeling collaborative? Any Highland Park business can participate! Whether you're downtown or elsewhere in the community, there’s room for you. Partner with a downtown brick-and-mortar to elevate the guest experience, reach new customers, and showcase your business as an engaged, community-minded brand. It’s a smart way to cross-promote, build visibility, and be part of the energy.
Registration Details:
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Highland Park Chamber Members: $150.00
-
Non-Chamber Members: $250.00
- Deadline to Register: April 21, 2026, 9:00 AM **
Requirements:
- Be open and staffed during the full duration of the Wine Stroll
- Provide a space to accommodate guests for wine tasting and a water station
- Willingness to collaborate with a wine sponsor and Chamber staff
- Optional but Highly Encouraged: provide light bites, product demos, or special offers
Don’t miss this chance to be part of an exciting Highland Park event and boost your business visibility in a fun and meaningful way!
For questions, contact Andrea Barattini at andrea@chamberhp.com or (847) 432-0284.
Sponsorship Opportunities
Sponsoring the Highland Park Wine Stroll is a toast-worthy opportunity to showcase your brand to a lively, engaged audience while supporting our local business community. Sponsors enjoy prominent recognition in event marketing, signage, social media, and press coverage, as well as valuable visibility in front of a hundred attendees. It’s a perfect way to align your business with a fun-filled event and make a lasting impression.
Check out sponsorship opportunities here.
Reach out to Michelle Friedman at michelle@chamberhp.com or (847) 432-0284 to talk about your sponsorship opportunity!
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Date and Time
Thursday Jun 18, 2026
5:00 PM - 7:30 PM CDT
Thursday, June 18, 2026
5:00 PM - 7:30 PM CST
Location
Downtown Highland Park
Fees/Admission
Deadline to Register: April 21, 2026, 9:00 AM **
Highland Park Chamber Members: $150.00
Non-Chamber Members: $250.00
(**IMPORTANT NOTICE: Due to liquor licensing requirements, businesses who wish to host a wine tasting in their space for this event must be registered and participation paid in full by 9 am on Monday, April 21st. Any business registering after this deadline may participate in the event with non-alcoholic options and will not be permitted to serve alcohol.)
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Contact Information
Andrea Barattini, Marketing Manager, HP Chamber
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